Brent Lindberg | Disrupting e-Commerce Packaging Design | E30

Brent Lindberg is Head of Curiosity at Fuseneo, a packaging innovation, development, and prototyping firm that crosses material and process boundaries to unlock solutions that help brands succeed online and on-shelf. Brent has directed packaging design projects for Google, Disney, Starbucks, and Amazon, to name but a few. In this episode, we discuss the biggest design differences between designing retail and e-com packaging. Brent also describes the 4 P´s of Packaging Design, he shares best practices for designing e-commerce packaging and tells me why he believes designers should be material and process agnostic.